President at DMRS Group, Inc.
Bernice Grossman is principal consultant and founder of DMRS Group, Inc. In November of 2001, The Direct Marketing Club of NY presented her with The Silver Apple Award, in recognition of twenty-five+ years of outstanding contribution to the Direct Marketing Community. She most recently served as Chair Person of the Direct Marketing Association’s Business-to-Business Council.
Bernice began her career on the corporate side of the business where she developed her insights and contacts in several key marketing and systems management assignments. Her skills as a teacher, communicator, and liaison were honed during this time, as well as her renowned attention to detail, all of which have resulted in a successful career, both on the client and professional services sides of the industry.
She is a noted marketing database expert and has spoken on this subject at the Direct Marketing Association, National Center For Database Marketing, and Direct Marketing Business and Industry Conferences, and has taught at NYU's Direct Marketing Program.
She is frequently quoted in such leading trade publications as, BUSINESS MARKETING, DIRECT, DM NEWS Magazines, and TARGET MARKETING Ms Grossman is a native of New York City and was graduated from Ithaca College and attended Hunter College Graduate School.